
PayantIntermédiaireIA pour le business et les métiers
AI-Driven Micro-Influencer Strategy & Execution
In this course, you’ll build and test an AI-assisted micro-influencer strategy from persona-to-posts to performance forecasting. You’ll start by creating a micro-influencer persona that fits your niche and audience: defining voice, style, content pillars, cadence, and the key metrics that matter most for your platforms. Next, you’ll use generative AI to automate cross-platform content. Starting with one core post (often LinkedIn), you’ll adapt it into tailored versions for X, Instagram, and TikTok: each with its own length, tone, and KPI focus. You’ll also learn how to ask AI for KPI-driven tw